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Chi siamo

Interflora è l'azienda leader nella consegna di fiori, piante e regali in tutto il mondo. Abbiamo oltre 58.000 affiliati in più di 150 paesi, caratterizzati dagli stessi standard di efficienza, qualità e cultura floreale.

Tutti gli affiliati sono collegati da una grande rete, nata da scelte strategiche e innovative, con importanti investimenti in supporto tecnologico, al fine di offrire i migliori servizi a clienti e fioristi.

Il nostro impegno si basa sulla possibilità di trasmettere gli ordini, via web, telefono o dai punti vendita, direttamente al fiorista Interflora più vicino al luogo di destinazione dei fiori. Tutto questo per garantire la massima freschezza e qualità del prodotto finale.

La cultura e la passione per i fiori sono da sempre i motori del nostro sviluppo nel tempo. Le competenze e l'esperienza riconosciute a livello internazionale si ritrovano in tutti i 1.500 fioristi partner in tutta Italia.



Description

Our Marketing and Commercial team is growing, and we are hiring a Category/Product Marketing Manager to join the team.

As Interflora Category/Product Marketing Manager, you will create and own the product strategy in relationship with florists and senior internal stakeholders while building collaboration within and across organizational boundaries. You will develop flowers and gifts key sourcing activities, ensuring equipment and service availability to meet business goals while minimizing risk. You will be the trusted advisor in strategic sourcing and procurement initiatives with Florists and suppliers. You will work side-by-side with your stakeholders to deliver the best product choice.

Responsibilities

  • Develop and deliver long term flowers and gifts strategies, supervise key initiatives with cross-functional teams; promote the process of the category roadmap with tech, merchandising, digital and network managers and teams
  • Define commercial relationships with florists and suppliers, with a principal objective of achieving optimal cost and performance
  • Supervise florists performance management, revenue managment including improving profit margin, sustainability & social responsibility
  • Coordinate and collaborate with international and local teams to deploy and handle the implementation of your defined strategies

LEARNING OPPORTUNITIES

  • Autonomy to innovate and deliver new approaches that impact the bottom and the top line
  • Grow in a digital native, fast-pace and international environment where every day is day one
  • Being surrounded by inspiring and international employees
  • Learn from florists and people with a wide variety of professional backgrounds
  • Ability to develop new skills and opportunities through lateral, geographical or functional moves

Basic Qualifications

  • Bachelor's, Master's or MBA degree
  • Experience leading end-to-end source to pay processes, including spend analysis, bench-marking, clean-sheet costing, negotiations, supplier performance management, scorecards, contracting, requisitions, purchase orders, and savings tracking
  • Experience in strategic sourcing and revenue managment

Preferred Qualifications and soft skiils

  • Product Marketing management skills; ability to navigate project implementation involving sourcing and buying
  • Presentation and training skills
  • English fluent, French helpful
  • Entrepreneurial skills, resilence, flexibility
  • Start-up mindset
  • Experience: minimum 8 years in category and product marketing

Location(s)

  • Rome
  • Milan (co-working space)
  • Smart Working
  • Some travel to Spain, France and Denmark might be required

Package:

  • Basic Salary
  • MBO
  • Ticket Restaurants
  • PC, Mobile Phone
  • Smart Working

Send us your CV to: cv@interflora.it



Description

Our Marketing and Commercial team is growing, and we are hiring an E-Commerce Revenue Manager and Business Analyst to join the team.

As E-Commerce Revenue Manager and Business Analyst, you will create and own the pricing policies, reporting and business analysis strategy in relationship with florists and senior internal stakeholders while building collaboration within and across organizational boundaries. You will build and run business analysis and revenue management strategy activities on the website to meet business goals while minimizing risk. You will work side-by-side with your stakeholders to deliver the best reporting choice.

  • Sets fares, prices, builds forecasts and creates budget for flowers bouquets and gifts.
  • Develops and implements effective templates, reports and analyses to optimize revenue in each market segment of the flower and gifting business.
  • Analyze all business systems for multiple projects and document all business specifications and participate in various meetings for system groups and perform tests on same and assist to analyze all system defects.
  • Analyze all internal and external business requirements and provide detail specifications for all ecommerce sites and manage communication with all participants in projects.
  • Organize and participate in various department coordination meetings and assist all project managers to prioritize all development process and validate all results.
  • Prepare documents for all ecommerce business procedure and analyze all site traffic to recommend efficient marketing plans and administer all email programs and search engine marketing activities.
  • Supervise and document all interface requirements for functional department and analyze and recommend strategies to enhance projects and coordinate with digital marketing team and analyze all projects from conceptualization to implementation.
  • Evaluate all creative products and develop all business timeframe and production schedule for projects and develop various key performance metrics for all ecommerce activities.
  • Analyze and recommend improvements to all sites and prepare reports for productivity programs and coordinate with team to design effective test strategies to increase site productivity for all ecommerce procedures.
  • Design all everyday reports for productive pages and analyze all site to increase traffic to same and assist in customer acquisition for various programs.
  • Perform analysis on all ecommerce activities on weekly basis and identify all obstacles for customers in check out process and recommend improvements to same.
  • Coordinate with all operations and marketing departments to achieve al financial objectives and design all online marketing programs for all consumer projects and perform analysis on return on investment and position all merchandise effectively.
  • Partner with ecommerce teams to perform and recommend improvements to site performance and prepare various ad hoc reports for multiple brands and analyze performance.
  • Monitor all redesigning processes and ensure incorporation of all new technology to site and perform research on all systems to improve processes and perform tests on new features and analyze all business requirements.

LEARNING OPPORTUNITIES

  • Autonomy to innovate and deliver new approaches that impact the bottom and the top line.
  • Grow in a digital native, fast-pace and international environment where every day is day one.
  • Being surrounded by inspiring and international employees.
  • Learn from florists and people with a wide variety of professional backgrounds.
  • Ability to develop new skills and opportunities through lateral, geographical or functional moves.

Basic Qualifications

  • Bachelor's, Master's or MBA degree.
  • Ability to manage several tasks simultaneously and meet tight deadlines, especially during buying sessions and launches.
  • Preferred experience with online business analysis.
  • Knowledge about E-commerce landscape, processes and competition.
  • Strong communication skills and teamwork.

Preferred Qualifications and soft skiils

  • Analytical background and skills, excellent usage of Excel or various market BIs.
  • Proactivity, creativity, passion and attention to details.
  • Availability to periodically travel to visit markets in France, Spain or Denmark.
  • Professional English needed, French is a plus.
  • Entrepreneurial skills, resilence, flexibility.
  • Start-up mindset.
  • Experience: 3-5 years in Revenue Management, Yeald management,Business Analyst and e-commerce.

Location(s)

  • Milan
  • Smart Working
  • Some travel to Spain, France and Denmark might be required

Package

  • Basic Salary
  • MBO
  • Ticket Restaurants
  • PC, Mobile Phone
  • Smart Working

Send us your CV to: cv@interflora.it



Descrizione

All’interno della struttura organizzativa risponderà funzionalmente al Direttore Generale e Responsabile della Rete e si occuperà principalmente di sviluppo della rete di Fioristi e della attivita di marketing B2F (Business to Fioristi) sul Nord Italia:

  • Definire e guidare la strategia di marketing e vendita B2F nel nord Italia
  • Lavora e forma direttamente il team di vendita HQ per ridimensionare efficacemente l'attività di vendita alla rete di fioristi
  • Recluta, sviluppa e guida un team di responsabili delle vendite/agenti e pilota gli operatori telefonici B2F
  • Organizza le riunioni regionali con gruppi di Fioristi per condividere la strategia aziendale o proporre nuovi prodotti e servizi
  • Assicurare l’attuazione delle direttive e dei piani nei termini previsti mediante la gestione efficiente ed efficace delle risorse di cui ha la responsabilità
  • Conoscere il mercato e analizzarne le tendenze, valutare i prodotti della concorrenza e interpretando la situazione economica generale
  • Monitorare i risultati della forza vendita ed avviare azioni correttive
  • Effettuare la gestione del budget di area mettendo in campo azioni di sviluppo
  • Presenta reportisitica su KPIs settimanale e mensile

Requisiti generici

  • Diploma di laurea, laurea magistrale o cultura equipollente
  • Esperienza nel ruolo in azienda che operano nel canale Fiori e Piante, Regali, Hotel, Ristorazione
  • Capacità organizzativa, capacità di lavorare in gruppo
  • Abilità nella gestione e motivazione di gruppi di lavoro e di capacità di relazionarsi con i clienti

Requisiti specifici e soft skills

  • 6 a 10 Esperienza nel ruolo in azienda che operano nel canale Fiori e Piante, Regali, Hotel, Ristorazione
  • Abilità nella gestione e motivazione di gruppi di lavoro di più di 10 persone
  • Eccellente uso di Powerpoint e Excel
  • Eccellente in Inglese (professionale), il Francese sarà un più
  • Mentalià da Start-up

Sede di lavoro

  • HQ di Milano Talent Garden Calabiana con 90% di spostamenti per sviluppare la rete

Pacchetto retributivo

  • RAL
  • MBO
  • Ticket Restaurants
  • PC, Mobile Phone
  • Auto Aziendale

Manda il CV a: cv@interflora.it



Si invitano le candidature interessate ad inserire i propri dati nel ns. sito ed allegare il proprio curriculum vitae completo dell'autorizzazione al trattamento dei dati personali ai sensi del D.L.196/03.

I presenti annunci sono rivolti ad entrambi i sessi, ai sensi delle leggi 903/77 e 125/91, e a persone di tutte le età e tutte le nazionalità, ai sensi dei decreti legislativi 215/03 e 216/03.
Autorizzazione all'Albo del Ministero del Lavoro, sezione 4 Albo Agenzie del Lavoro, aut. n°5875 attività di Ricerca e Selezione del Personale.